Papers on SSRN, Google Scholar

Published & Forthcoming

Women, Rails, and Telegraph: Information Spillovers and Collective Action, with Camilo Garcia-Jimeno and Angel Iglesias Diaz (conditionally accepted, American Economic Review)

“Social Media and Political Contributions: The Impact of New Technology on Political Competition” (2021) Petrova, M., Sen, Ananya, Yildirim, P. Management Science, 67 (5), 2657-3320.
— Coverage by Knowledge@Wharton 

Social network design for inducing effort (2020) Yildirim, P.; Wei, Y. ; Van den Bulte, C.; Lu J. Quantitative Marketing and Economics, 1-37.

Competing by Restricting Choice: The Case of Search Platforms (2018) Halaburda H., Piskorski, M., Yildirim, P., Management Science, 64(8), 3574–3594. — Covered by Knowledge@Wharton 

Credit Scoring with Social Network Data  (2016) Wei, Y.,  Yildirim, P., Van den Bulte, C. Dellarocas, C., Marketing Science, 35(2), 234-258
Covered by Knowledge@Wharton, Yahoo Finance, Toronto Star

User-Generated Content and Bias in News Media (2013) Yildirim, P., Gal-Or, E. Geylani, T.,  Management Science , 59 (12), 2655 – 2666.
— Covered by  Knowledge@Wharton

The Impact of Advertising on Media Bias (2012) Gal-Or, E., Geylani, T., Yildirim, P., Journal of Marketing Research, XLIX, 92 – 99.
— Covered by Knowledge@Wharton

Distribution Network Redesign for Marketing Competitiveness, Shang, J., Yildirim, P., Mittal, V., Tadikamalla, P. (2009) Journal of Marketing, 73 (2), 146-163.

Optimal Pricing for Group Buying with Network Effects (2016)  Zhang, G., Shang, J., Yildirim, P., Int. J. of Management Science, 63 (September), 69-82.

Optimizing online recurring promotions for dual-channel retailers: Segmented markets with multiple objectives (2018) Jiang, Y. & Liu, Y. , Shang, J. & Yildirim, P. & Zhang, Q., European Journal of Operational Research,  267(2),  612-627.

Hedging Customer Risk, (2014) Groening, C., Yildirim, P.,  Mittal, V., Tadikamalla, P., Customer Needs and Solutions, 1(2), 105-116.

Working Papers

Strategic Automation and Decision Making with Mustafa Dogan and Alex Jacquillat

Men vs. Machine: When is Automation Inferior to Human Labor?  with Mustafa Dogan

Matching Pennies in the Campaign Trail: How does the Media shape Politicians’ Behavior? with Camilo Garcia-Jimeno

Social Media, Content Moderation, and Technology with Yi Liu, John Zhang (2021)

Best Paper Award, ZEW (2021)

Clicks and Editorial Decisions: How does popularity shape online news coverage?  with Ananya Sen

Winner, Best Paper Award, Royal Economic Society Meeting

Comparative Advertising and Product Positioning, with Gorkem Bostanci and Kinshuk Jerath (2021)

A Theory of Minimalist Luxury, with Jessie Liu, John Zhang (2020)

Conspicuous Consumption on the Long Tail: How can luxury brands benefit from counterfeits?” with John Zhang and Jessie Liu

Are Political and Charitable Giving Substitutes? Evidence from the United States, with Ricardo Perez-Truglia, Maria Petrova, and Andrei Simonov (2020)

— Covered by WSJ, NPR

Competition, Politics, & Social Media with BTK Leung

In Progress

“Customer Preferences and Firm Technology Choice,”  with Yi Lu, John Zhang

Impact of Automation on Career Value and Support for Populist Politicians, with Maria Petrova, Bledi Taska, Gregor Schubert

GDPR and Consumer Search, with Yu Zhao and Pradeep Chintagunta

Designing Networks for Collective Good,  with Joy Lu, Max Wei, and Szu-Chi Huang

How do communities break? with Martina Pocchiari, Abdullah Almaatouq