Sort Research by Topic
PUBLISHED & FORTHCOMING
(with Yanhao Wei, Christophe Van den Bulte, Chris Dellarocas)
Marketing Science, forthcoming
(with Esther Gal-Or, Tansev Geylani)
Management Science, 59 (12) (2o13), 2655 – 2666.
(with Esther Gal-Or, Tansev Geylani)
Journal of Marketing Research, XLIX (2012), 92 – 99.
(with J. Shang, P. Tadikamalla, V. Mittal, L. Brown)
Journal of Marketing, 73 (2) (2009), 146-163.
(with Chris Groening, Vikas Mittal, Pandu Tadikamalla)
Customer Needs and Solutions, 1(2) (2014, 105-116
UNDER REVIEW & WORKING PAPERS
(with Hanna Halaburda, Mikolaj Jan Piskorski)
(with Ananya Sen)
(with Dinah Vernik- Cohen and Vikas Mittal)
(with Camilo Garcia-Jimeno)
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Rewarding the Few or the Many? An Investigation of the Impact of Rewards in Open Innovation Contests
(with Reto Hofstetter and John Zhang)
- Group Buying under Cost and Participation Externalities
(with Jennifer Shang, G. Zhang)
- Optimizing Online Promotion Planning
(with Y. Jiang and Jennifer Shang)
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IN PROGRESS
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The Role of Information Networks in Collective Action
(with Angel Iglesias Diaz and Camilo Garcia-Jimeno)
- Politicians’ Entry into Social Media and Donations
(with Maria Petrova and Ananya Sen)
- Competing by Market Thickness: A Case of Video Game Platforms
(with Yiwen Wu and Szu-Chi Huang)
- The Disciplining Role of Social Networks
(with Yanhao Wei and Joy Lu)
- The Impact of Advertising on Labor Market
(with Yanhao Wei and Qing Gong)
